/* ============================================================
   Horse Peak Gelatin — horsepeaakgelatin.com
   Distinct build: hpg- class prefix, CSS Grid-first layout,
   condensed display type, crimson/charcoal on white.
   ============================================================ */

:root{
  --hpg-white:#FFFFFF;
  --hpg-bg-soft:#FAF6F5;
  --hpg-bg-soft-2:#F3EEED;
  --hpg-ink:#1C1917;
  --hpg-slate:#5B534F;
  --hpg-line:#E7DEDC;
  --hpg-red:#C8102E;
  --hpg-red-deep:#8F0B21;
  --hpg-red-tint:#FCE8EB;
  --hpg-gold:#E3A73B;
  --hpg-black:#141210;
  --hpg-radius:12px;
  --hpg-max:1180px;
  --hpg-display:"Oswald", "Arial Narrow", sans-serif;
  --hpg-body:"Source Sans 3", -apple-system, BlinkMacSystemFont, "Segoe UI", sans-serif;
}

*,*::before,*::after{box-sizing:border-box}
html{-webkit-text-size-adjust:100%}
body{
  margin:0;background:var(--hpg-white);color:var(--hpg-ink);
  font-family:var(--hpg-body);font-size:16px;line-height:1.6;
  -webkit-font-smoothing:antialiased;overflow-x:hidden;
}
img{max-width:100%;height:auto;display:block}
a{color:inherit;text-decoration:none}
ul{margin:0;padding:0;list-style:none}
h1,h2,h3,h4{font-family:var(--hpg-display);font-weight:600;text-transform:uppercase;letter-spacing:.01em;line-height:1.15;margin:0 0 .5em;color:var(--hpg-black)}
h1{font-size:clamp(2rem,6.5vw,3.1rem)}
h2{font-size:clamp(1.4rem,4.4vw,2rem)}
h3{font-size:1.2rem}
h4{font-size:1rem}
p{margin:0 0 1em}
:focus-visible{outline:3px solid var(--hpg-gold);outline-offset:2px}
@media (prefers-reduced-motion: reduce){*{animation-duration:.001ms !important;transition-duration:.001ms !important}}

.hpg-wrap{max-width:var(--hpg-max);margin:0 auto;padding:0 20px}
.hpg-sec{padding:52px 0}
.hpg-sec--soft{background:var(--hpg-bg-soft)}
.hpg-narrow{max-width:720px;margin:0 auto}
.hpg-mid{text-align:center}
.hpg-head{max-width:640px;margin:0 0 30px}
.hpg-head.hpg-mid{margin-left:auto;margin-right:auto}
.hpg-eyebrow{display:inline-block;font-family:var(--hpg-display);font-size:.78rem;font-weight:600;letter-spacing:.06em;text-transform:uppercase;color:var(--hpg-red);margin-bottom:10px}

/* buttons */
.hpg-btn{display:inline-flex;align-items:center;justify-content:center;gap:8px;
  padding:15px 28px;border-radius:6px;font-family:var(--hpg-display);font-weight:600;
  letter-spacing:.03em;text-transform:uppercase;font-size:.92rem;border:none;cursor:pointer;
  transition:transform .15s ease, box-shadow .15s ease}
.hpg-btn--red{background:var(--hpg-red);color:#fff;box-shadow:0 8px 20px rgba(200,16,46,.28)}
.hpg-btn--red:hover{transform:translateY(-1px);box-shadow:0 12px 24px rgba(200,16,46,.34)}
.hpg-btn--line{background:transparent;color:var(--hpg-black);border:1.5px solid var(--hpg-line)}
.hpg-btn--line:hover{border-color:var(--hpg-red)}
.hpg-btn--full{width:100%}
.hpg-btn--sm{padding:11px 18px;font-size:.8rem}

/* top strip */
.hpg-strip{background:var(--hpg-black);color:#F4EFED;font-size:.78rem;padding:8px 0}
.hpg-strip .hpg-wrap{display:grid;grid-auto-flow:column;justify-content:center;gap:20px;text-align:center;overflow-x:auto}

/* nav */
.hpg-nav{border-bottom:1px solid var(--hpg-line);position:sticky;top:0;background:rgba(255,255,255,.95);backdrop-filter:blur(6px);z-index:40}
.hpg-nav .hpg-wrap{display:flex;align-items:center;justify-content:space-between;padding:14px 20px}
.hpg-logo{font-family:var(--hpg-display);font-size:1.3rem;font-weight:700;text-transform:uppercase;letter-spacing:.02em;color:var(--hpg-black)}
.hpg-logo span{color:var(--hpg-red)}
.hpg-links{display:none}
.hpg-nav-cta{display:none}
.hpg-toggle{background:none;border:none;font-size:1.5rem;color:var(--hpg-black);cursor:pointer;line-height:1}
.hpg-links.hpg-open{display:flex;flex-direction:column;position:absolute;top:64px;left:0;right:0;background:#fff;
  border-bottom:1px solid var(--hpg-line);padding:10px 20px 18px;gap:2px;box-shadow:0 12px 22px rgba(20,18,16,.1)}
.hpg-links.hpg-open li a{display:block;padding:10px 4px;font-size:.95rem;color:var(--hpg-ink)}

@media (min-width:900px){
  .hpg-toggle{display:none}
  .hpg-links{display:flex;align-items:center;gap:24px}
  .hpg-links li a{font-size:.88rem;font-family:var(--hpg-display);text-transform:uppercase;letter-spacing:.03em;color:var(--hpg-ink)}
  .hpg-links li a:hover{color:var(--hpg-red)}
  .hpg-nav-cta{display:inline-flex}
}

/* hero — grid-first layout */
.hpg-hero{padding:32px 0 44px}
.hpg-hero-grid{display:grid;grid-template-columns:1fr;gap:26px}
.hpg-hero-shot{order:-1;text-align:center}
.hpg-hero-shot img{max-width:280px;margin:0 auto}
.hpg-hero-tag{display:inline-flex;align-items:center;gap:8px;background:var(--hpg-red-tint);color:var(--hpg-red-deep);
  padding:7px 14px;border-radius:999px;font-size:.76rem;font-weight:700;letter-spacing:.03em;text-transform:uppercase;margin-bottom:16px}
.hpg-hero p.hpg-lead{font-size:1.05rem;color:var(--hpg-slate)}
.hpg-facts{display:grid;grid-template-columns:repeat(2,1fr);gap:10px;margin:18px 0}
@media (min-width:500px){.hpg-facts{grid-template-columns:repeat(3,1fr)}}
.hpg-facts li{background:var(--hpg-bg-soft);border:1px solid var(--hpg-line);padding:8px 10px;border-radius:8px;font-size:.78rem;text-align:center;color:var(--hpg-slate)}
.hpg-check{margin:20px 0;display:grid;gap:11px}
.hpg-check li{position:relative;padding-left:26px;color:var(--hpg-ink);font-size:.96rem}
.hpg-check li::before{content:"\2713";position:absolute;left:1px;top:0;color:var(--hpg-red);font-weight:700}
.hpg-figures{display:grid;grid-template-columns:repeat(3,1fr);gap:10px;margin:22px 0;padding:18px 0;border-top:1px solid var(--hpg-line);border-bottom:1px solid var(--hpg-line)}
.hpg-figures div{text-align:center}
.hpg-figures b{display:block;font-family:var(--hpg-display);font-size:1.5rem;color:var(--hpg-red)}
.hpg-figures span{font-size:.74rem;color:var(--hpg-slate)}
.hpg-hero-btns{display:grid;gap:10px;margin-top:6px}
.hpg-hero-trust{display:flex;flex-wrap:wrap;gap:14px;margin-top:16px;font-size:.78rem;color:var(--hpg-slate)}

@media (min-width:860px){
  .hpg-hero-grid{grid-template-columns:340px 1fr;align-items:start;gap:50px}
  .hpg-hero-shot{order:1}
  .hpg-hero-copy{order:2}
  .hpg-hero-btns{grid-auto-flow:column;justify-content:start}
}

/* countdown */
.hpg-countdown{background:var(--hpg-black);border-radius:14px;padding:16px 18px;margin:20px 0;display:flex;align-items:center;justify-content:space-between;gap:14px;flex-wrap:wrap}
.hpg-countdown .hpg-cd-label{color:#F4EFED;font-family:var(--hpg-display);font-size:.82rem;text-transform:uppercase;letter-spacing:.04em}
.hpg-countdown .hpg-cd-timer{display:flex;gap:8px}
.hpg-countdown .hpg-cd-unit{background:#262220;border-radius:8px;padding:8px 10px;min-width:52px;text-align:center}
.hpg-countdown .hpg-cd-unit b{display:block;font-family:var(--hpg-display);font-size:1.2rem;color:var(--hpg-gold)}
.hpg-countdown .hpg-cd-unit span{font-size:.62rem;color:#B8AFAB;text-transform:uppercase}

/* trust badge grid */
.hpg-badges{display:grid;grid-template-columns:repeat(2,1fr);gap:16px}
@media (min-width:700px){.hpg-badges{grid-template-columns:repeat(4,1fr)}}
.hpg-badge-card{text-align:center;padding:20px 12px;border:1px solid var(--hpg-line);border-radius:var(--hpg-radius)}
.hpg-badge-card img{width:56px;height:56px;object-fit:contain;margin:0 auto 12px}
.hpg-badge-card h4{margin-bottom:4px;font-size:.9rem}
.hpg-badge-card p{font-size:.82rem;color:var(--hpg-slate);margin:0}

/* split section — grid */
.hpg-split{display:grid;grid-template-columns:1fr;gap:30px;align-items:center}
.hpg-split img{border-radius:var(--hpg-radius);max-width:340px;margin:0 auto}
@media (min-width:860px){.hpg-split{grid-template-columns:1fr 1fr;gap:56px}.hpg-split img{max-width:100%}}

/* ingredient grid */
.hpg-ing-grid{display:grid;grid-template-columns:1fr;gap:16px}
@media (min-width:700px){.hpg-ing-grid{grid-template-columns:repeat(2,1fr)}}
.hpg-ing-card{border:1px solid var(--hpg-line);border-radius:var(--hpg-radius);padding:20px;display:grid;grid-template-columns:auto 1fr;gap:14px;align-items:start}
.hpg-ing-num{font-family:var(--hpg-display);font-size:1.5rem;color:var(--hpg-red)}
.hpg-ing-card p{font-size:.9rem;color:var(--hpg-slate);margin:0}

/* reviews */
.hpg-rev-board{display:grid;grid-template-columns:1fr;gap:20px;align-items:center;justify-items:center;
  background:var(--hpg-red-tint);border-radius:var(--hpg-radius);padding:24px;margin-bottom:30px;text-align:center}
@media (min-width:640px){.hpg-rev-board{grid-template-columns:auto 1fr;justify-items:start;text-align:left}}
.hpg-rev-score b{display:block;font-family:var(--hpg-display);font-size:2.4rem;color:var(--hpg-red-deep)}
.hpg-rev-score .hpg-stars{color:var(--hpg-gold);font-size:1.1rem;letter-spacing:2px}
.hpg-rev-score span{display:block;font-size:.78rem;color:var(--hpg-slate);margin-top:2px}
.hpg-rev-figs{display:grid;grid-template-columns:repeat(3,1fr);gap:20px}
.hpg-rev-figs div{text-align:center}
.hpg-rev-figs b{display:block;font-family:var(--hpg-display);font-size:1.25rem;color:var(--hpg-red-deep)}
.hpg-rev-figs span{font-size:.72rem;color:var(--hpg-slate)}
.hpg-rev-grid{display:grid;grid-template-columns:1fr;gap:18px}
@media (min-width:760px){.hpg-rev-grid{grid-template-columns:repeat(3,1fr)}}
.hpg-rev-card{border:1px solid var(--hpg-line);border-radius:var(--hpg-radius);padding:20px}
.hpg-rev-head{display:flex;align-items:center;gap:12px;margin-bottom:10px}
.hpg-rev-head img{width:48px;height:48px;border-radius:50%;object-fit:cover}
.hpg-rev-name{font-weight:600;font-size:.9rem}
.hpg-rev-sub{font-size:.74rem;color:var(--hpg-slate)}
.hpg-stars{color:var(--hpg-gold);letter-spacing:1px;margin-bottom:8px}
.hpg-rev-card p{font-size:.9rem;color:var(--hpg-ink);margin:0}

/* pricing */
.hpg-plans{display:grid;grid-template-columns:1fr;gap:20px}
@media (min-width:820px){.hpg-plans{grid-template-columns:repeat(3,1fr)}}
.hpg-plan{border:1px solid var(--hpg-line);border-radius:var(--hpg-radius);padding:26px 22px;text-align:center;position:relative}
.hpg-plan--top{border-color:var(--hpg-red);box-shadow:0 14px 28px rgba(200,16,46,.14)}
.hpg-plan-badge{position:absolute;top:-13px;left:50%;transform:translateX(-50%);background:var(--hpg-red);color:#fff;
  font-family:var(--hpg-display);font-size:.68rem;font-weight:700;letter-spacing:.04em;text-transform:uppercase;padding:5px 14px;border-radius:999px;white-space:nowrap}
.hpg-plan-badge.hpg-gold{background:var(--hpg-gold);color:var(--hpg-black)}
.hpg-plan img.hpg-pk{max-width:140px;margin:8px auto 14px}
.hpg-plan-ttl{font-family:var(--hpg-display);font-size:1.15rem;text-transform:uppercase}
.hpg-plan-sub{font-size:.8rem;color:var(--hpg-slate);margin-bottom:10px}
.hpg-plan-price{font-family:var(--hpg-display);font-size:2rem;color:var(--hpg-ink)}
.hpg-plan-price small{font-size:.85rem;font-weight:400;color:var(--hpg-slate);text-transform:none}
.hpg-plan-was{font-size:.76rem;color:var(--hpg-slate);text-decoration:line-through}
.hpg-plan-tot{font-size:.84rem;font-weight:600;margin:4px 0 2px}
.hpg-plan-ship{font-size:.76rem;color:var(--hpg-red);font-weight:600;margin-bottom:14px;text-transform:uppercase;letter-spacing:.03em}
.hpg-plan ul{margin:0 0 16px;text-align:left;display:grid;gap:6px}
.hpg-plan ul li{font-size:.84rem;color:var(--hpg-slate);padding-left:20px;position:relative}
.hpg-plan ul li::before{content:"\2713";position:absolute;left:0;color:var(--hpg-red);font-weight:700}
.hpg-plan img.hpg-cards{max-width:170px;margin:12px auto 0;opacity:.85}

/* benefits ribbon */
.hpg-ribbons{display:grid;gap:14px}
.hpg-ribbon{display:grid;grid-template-columns:auto 1fr;gap:16px;align-items:flex-start;padding:16px 18px;background:var(--hpg-bg-soft);border-radius:10px}
.hpg-ribbon .hpg-ico{font-size:1.4rem}
.hpg-ribbon h4{margin-bottom:3px;font-size:.94rem}
.hpg-ribbon p{margin:0;font-size:.88rem;color:var(--hpg-slate)}

/* guarantee */
.hpg-guar{display:grid;grid-template-columns:1fr;gap:24px;align-items:center;text-align:center}
.hpg-guar img{max-width:180px;margin:0 auto}
@media (min-width:820px){.hpg-guar{grid-template-columns:auto 1fr;text-align:left}}

/* steps */
.hpg-steps{display:grid;gap:0}
.hpg-step-row{display:grid;grid-template-columns:auto 1fr;gap:16px;padding:16px 0;border-bottom:1px solid var(--hpg-line)}
.hpg-step-row:last-child{border-bottom:none}
.hpg-step-row .hpg-n{width:32px;height:32px;border-radius:50%;background:var(--hpg-red);color:#fff;
  display:flex;align-items:center;justify-content:center;font-family:var(--hpg-display);font-weight:700;font-size:.9rem}

/* FAQ */
.hpg-faq-row{border-bottom:1px solid var(--hpg-line)}
.hpg-faq-btn{width:100%;text-align:left;background:none;border:none;padding:18px 4px;font-family:var(--hpg-body);
  font-size:1rem;font-weight:600;color:var(--hpg-ink);cursor:pointer;display:flex;justify-content:space-between;gap:12px;align-items:center}
.hpg-faq-btn::after{content:"+";font-size:1.3rem;color:var(--hpg-red);flex:0 0 auto}
.hpg-faq-btn[aria-expanded="true"]::after{content:"\2013"}
.hpg-faq-body{max-height:0;overflow:hidden;transition:max-height .25s ease}
.hpg-faq-body p{padding:0 4px 18px;font-size:.92rem;color:var(--hpg-slate);margin:0}

/* refs */
.hpg-refs li{padding:10px 0;border-bottom:1px solid var(--hpg-line);font-size:.9rem}
.hpg-refs li:last-child{border-bottom:none}
.hpg-refs a{color:var(--hpg-red-deep);text-decoration:underline}

/* final CTA */
.hpg-final{text-align:center;background:var(--hpg-black);color:#fff;border-radius:18px;padding:44px 26px}
.hpg-final h2{color:#fff}
.hpg-final img{max-width:220px;margin:16px auto}
.hpg-final .hpg-old{color:#B8AFAB;text-decoration:line-through;font-size:.9rem}
.hpg-final .hpg-new{font-family:var(--hpg-display);font-size:1.6rem;margin:4px 0 18px;color:var(--hpg-gold)}

/* blog */
.hpg-blog-grid{display:grid;grid-template-columns:1fr;gap:20px}
@media (min-width:760px){.hpg-blog-grid{grid-template-columns:repeat(3,1fr)}}
.hpg-blog-card{border:1px solid var(--hpg-line);border-radius:var(--hpg-radius);padding:22px}
.hpg-blog-card span.hpg-tag{font-family:var(--hpg-display);font-size:.72rem;color:var(--hpg-red);font-weight:700;text-transform:uppercase;letter-spacing:.04em}
.hpg-blog-card h3{margin:8px 0;text-transform:none;font-size:1.05rem}
.hpg-blog-card p{font-size:.9rem;color:var(--hpg-slate)}

.hpg-rel{display:grid;grid-template-columns:1fr;gap:16px}
@media (min-width:760px){.hpg-rel{grid-template-columns:repeat(3,1fr)}}
.hpg-rel a{display:block;border:1px solid var(--hpg-line);border-radius:var(--hpg-radius);padding:20px}
.hpg-rel a b{display:block;font-family:var(--hpg-display);font-size:1rem;text-transform:none;color:var(--hpg-black);margin-bottom:6px}
.hpg-rel a span{font-size:.85rem;color:var(--hpg-slate)}

/* compare */
.hpg-compare{display:grid;grid-template-columns:1fr;gap:16px}
@media (min-width:700px){.hpg-compare{grid-template-columns:1fr 1fr}}
.hpg-compare .hpg-col{border:1px solid var(--hpg-line);border-radius:var(--hpg-radius);padding:22px}
.hpg-compare .hpg-col.hpg-good{border-color:var(--hpg-red);background:var(--hpg-red-tint)}
.hpg-compare li{padding-left:22px;position:relative;margin-bottom:9px;font-size:.9rem}
.hpg-compare .hpg-good li::before{content:"\2713";position:absolute;left:0;color:var(--hpg-red);font-weight:700}
.hpg-compare .hpg-col:not(.hpg-good) li::before{content:"\2013";position:absolute;left:0;color:var(--hpg-slate)}

/* footer */
.hpg-foot{background:var(--hpg-bg-soft);border-top:1px solid var(--hpg-line);padding:40px 0 90px}
.hpg-foot-nav,.hpg-foot-legal{display:flex;flex-wrap:wrap;gap:14px 20px;font-size:.86rem;margin-bottom:18px}
.hpg-foot-legal{font-size:.78rem;color:var(--hpg-slate)}
.hpg-foot hr{border:none;border-top:1px solid var(--hpg-line);margin:20px 0}
.hpg-foot p{font-size:.76rem;color:var(--hpg-slate)}
.hpg-foot .hpg-cr{font-size:.76rem;color:var(--hpg-slate);margin-top:14px}

/* sticky CTA — mobile + desktop */
.hpg-sticky{position:fixed;left:0;right:0;bottom:0;z-index:50;background:#fff;border-top:1px solid var(--hpg-line);
  box-shadow:0 -8px 24px rgba(20,18,16,.08);padding:12px 18px;display:flex;align-items:center;justify-content:space-between;gap:14px}
.hpg-sticky .hpg-t b{display:block;font-family:var(--hpg-display);font-size:.94rem;color:var(--hpg-ink);text-transform:uppercase}
.hpg-sticky .hpg-t small{font-size:.74rem;color:var(--hpg-slate)}
@media (min-width:900px){.hpg-sticky{padding:14px 28px}}